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Channel: securitization – Financial PR and Marketing Agency & Financial Public Relations
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Video Coverage of Finovate Spring 2014

Finovate Spring 2014 was a huge success this week. William Mills and Steven Ramirez live blogged both days. To view the blogs visit Finovate Spring 2014 Live Blog Day 1 and Finovate Spring Live Blog...

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Interruption at Atlanta Press Club Luncheon with Fannie Mae Chairman – Stalls...

By Blair Logan, Senior Vice President I had the opportunity to catch the new Fannie Mae Board Chairman, Egbert Perry’s appearance as the guest speaker at a recent Atlanta Press Club Newsmakers...

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Do Financial Trade Shows & Conferences Represent a Waste of Resources?

In many cases, yes; however if you choose the right meeting and execute the appropriate strategy, they can be an enlightening and engaging environment. By Kelly Williams Trade shows are expensive:...

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Day 1: Live Blog, FinovateFall 2013 by William Mills III & Steven Ramirez

William Mills III, Chief Executive Officer of William Mills Agency is live blogging today at Finovate Fall 2013 in New York City. William has more than 30 years of experience in financial technology...

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Do Financial Trade Shows & Conferences Represent a Waste of Resources?

In many cases, yes; however if you choose the right meeting and execute the appropriate strategy, they can be an enlightening and engaging environment. By Kelly Williams Trade shows are expensive:...

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Need PR? Here are 7 Qualifications To Help You Choose a PR Firm

Public relations takes your message and bring it to the public. It helps you influence prospects, customers and investors. What you need to know is that every PR firm is different. If you are deciding...

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Optimizing your press releases for SEO comes naturally to WMA

Stay up-to-date with host of social, mobile and Google changes impacting search Driving a large number of visitors to your company’s website and converting them to leads requires a high page rank for...

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Changing Buyer Behavior Impacts Marketing to Banks

By Jerry Goldstein, SVP Marketing Services The financial services market is ever-changing, not unlike other markets in today’s digital age.  The way financial institutions are evaluating products and...

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Making Sense of “Social” for Financial Services CEOs

By Jerry Goldstein, Recently our agency had the pleasure of hosting Serena Ehrlich, director, Social & Evolving Media at Business Wire, at our offices for an update on “All Things Social.” We have...

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A Startup CEO’s Perspective on Public Relations

WMA Corner Office Interview with Malauzai CEO, Tom Shen Recently, Bevin Wallace had an interesting conversation with Tom Shen, CEO of Malauzai. See below for his insightful responses on public...

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Electronic Signatures and Records Association (ESRA) Selects William Mills...

William Mills Agency, a provider of financial public relations and marketing services, has been selected by the Electronic Signatures and Records Association (ESRA), the premier trade association...

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Content Marketing and PR: A Match Made in Heaven

Content marketing and public relations may seem like two different animals, but in reality, these two teams are made for each other. Content marketing consists of many activities, including overseeing...

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WMA Corner Office Video Interview with TTV Capital Partner, Sean Banks

Scott Mills sits down with Sean Banks, Partner at TTV Capital, one of the few venture firms focused exclusively on investing in technology-enabled financial services companies. Sean explains TTV’s...

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Target in the Cross Hairs Again – and Lessons on How to Communicate...

The financial industry can learn valuable PR lessons from Target By David Jones In early July, the company invited controversy when they requested that gun owners not bring their guns into stores,...

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Don’t Miss Out on AFT’s Early-Bird Special for the Fall Summit!

The Association for Financial Technology’s Fall Summit will be raising its registration price soon. The registration price will leap from $1495 to $1595 for AFT members and from $2120 to $2220 for...

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Webinar: Marketing to Financial Institutions Has Changed

William Mills, CEO of William Mills Agency, discusses how marketing has changed in the past 10 years and what the future of marketing looks like in the financial industry. 20th century marketing...

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Webinar: What is Content Marketing?

Scott Mills, President of William Mills Agency, provides a definition of content marketing and how public relations and content marketing work together. The video below further explains how content...

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National Lender CEO Addresses Importance of Public Relations in Today’s...

WMA Corner Office Interview with Churchill Mortgage Corporation CEO, Mike Hardwick  Recently, William Mills Agency had an insightful conversation with Mike Hardwick, CEO of Churchill Mortgage, in which...

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Exciting Opportunities in Content Marketing

According to the Quarterly Digital Intelligence Briefing: Digital Trends for 2014 a study based on a global survey of more than 2,500 marketers and internet professionals, content marketing is the...

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William Mills Agency Celebrates 14 Years as Agency of Record for Oracle...

Atlanta, August 12, 2014 – The William Mills Agency, a provider of public relations and marketing services, today announced it is celebrating 14 years as the agency of record for the Oracle Application...

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